As far as the commercials go. [UPDATE: AdWeek must have seen our post, because "Portraits" landed at #1 on their list of Super Bowl 50 ads. Proud to have called it first.] Congrats to the Denver Broncos on their very stout win in Super Bowl 50, but the undisputed winner in the commercials was Jeep, hands down. Two brand new commercials got … [Read more...]
4 Wheel Parts CEO on Undercover Boss
This could be interesting. The head honcho at 4 Wheel Parts went undercover on Undercover Boss on CBS to see what there was to see inside his company. From the 4 Wheel Parts release: Greg Adler, President and CEO of 4 Wheel Parts, the global leader in truck, Jeep, SUV and off-road tires, wheels, lift kits and accessories, goes undercover to meet … [Read more...]
Jeep Legal Crackdown on Trademark Use?
It's a Jeep Thing... If Licensed For some Jeep folks, that may be a worn-out slogan, but it's impossible to deny the truth behind the statement. Jeep brand lovers form one of the fiercely loyal and vocal customer bases anywhere —that's not exactly news. Jeep evangelism is a huge part of the Jeep culture and a major reason for the brand's insane … [Read more...]
Jeep Parts and News Update
With all the excitement of the holidays and starting to assemble an EPIC giveaway for 2016, we’ve fallen behind on our new product updates. Take a look at the newest Jeep products to hit the market and Jeep news: RUGGED RIDGE EXPANDS LINE OF VINTAGE INSPIRED FENDER FLARES TO INCLUDE 1997-2006 JEEP WRANGLER Following the success of its Hurricane … [Read more...]
Sneak Peek: Daystar Renegade Goodies
Before the official release, some photos of the new Daystar products for the Jeep Renegade: winch bumper, rock rails and Cam Can mounts. These are right on the heels of their new LED light bar mount kit and shown here on the same Renegade that also has their industry-first Renegade lift kit. The winch bumper has an optional … [Read more...]
Broken Axle Housing Lessons
Clara was my 2009 Rubicon Unlimited, with C-gussets and lower control arm skids on her factory Dana 44 axle housing. She was wearing a 2.5” Teraflex suspension and factory BFG KM1’s at the time of the incident described here. “Failure is instructive. The person who really thinks learns quite as much from his failures as from his … [Read more...]
ICON Vehicle Dynamics Jeep Wrangler JK 4.5-6″ Coilover Conversion System
We saw the new ICON 4.5" - 6" Coilover Conversion kit and Jeep in person at SEMA and it made our list of the best new parts from the show. It looks incredibly well sorted and provides a great stance. ----- The ICON 4.5-6” Coilover Conversion System includes fabricated front coilover towers with lower shock mounts, a one-piece fabricated rear … [Read more...]
Epic Star Wars Battle—In a Jeep Commercial?
Not our typical thing, but when one of the most anticipated new films ever, from one of the most famous movie titles ever makes its way into a Jeep commercial, we take notice. And we want our Star Wars Jeep Freeks to know. An awesome battle between an X-Wing and TIE Fighter that includes a cameo from BB-8 starts off this new Jeep ad. Oooh, … [Read more...]
New Daystar JK A-Pillar Switch Panel
Interesting new option from Daystar for Freeks looking to add easy-to-reach switches to their JK. Get just the panel if you already have switches or get one loaded with Daystar's quality illuminated rocker switches. From Daystar on their new A-pillar switch panel: Mount your auxiliary switches up and out of the way with the Daystar A-Pillar … [Read more...]